Fitness portfolio strengthened by Endurance Show acquisition


Kelsey Media is pleased to announce its acquisition of The Endurance Show, Sandown Park from TCR Shows Ltd. It also welcomes the Show Director, David Townsend, to the role of Publishing and Commercial Director of the organisation’s expanding Fitness Portfolio.

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The Endurance Show was launched in 2009 as the London Running Show at Olympia in London. Since then, the event has moved to Sandown Park, Surrey and been relaunched to target all aspects of endurance sport. Event Director, David Townsend commented: “The Endurance Show fits seamlessly with Kelsey Media’s running, triathlon and outdoor fitness titles. The organisation’s recent acquisition of a number of mass participation races further strengthens the group; offering a complete range of events, activities and publications for the endurance athlete.”

Chief Executive of Kelsey Media, Steve Wright commented: “The acquisition of The Endurance Show will further consolidate our fitness group, creating a compelling commercial opportunity for brands looking to target active endurance athletes. David’s track record in creating market leading events, along with his previous experience in publishing, makes him the ideal candidate to take the fitness group to the next level.”

Through his company TCR Shows Ltd, David Townsend launched the Triathlon Cycling & Running Show in 2003, which quickly became the leading event in its sector. David will be based in Kelsey Media’s Kent office and will retain day-to-day management of The Endurance Show along with his publishing and commercial role on Running Fitness, Outdoor Fitness, Triathlon Plus, The Great Outdoors, and associated digital assets.

For further details contact David on 07702 240 636 or email