Commercial Marketing Executive

Full-time position based in our Peterborough office. Salary: Dependent on experience

To facilitate Kelsey’s commercial strategy by providing support to commercial teams and publishers.  Reporting to the Managing Director, the role requires an organised, motivated, methodical individual, who can work well under pressure and to tight deadlines.  A good team player with excellent interpersonal skills and quick to learn.

Main duties and responsibilities:

  1. AUDIENCE DATA / BRAND INFORMATION
  • Provide commercial teams with audience data including circulation volumes, website audience analytics, data counts
  • Facilitate the provision of information required by commercial teams, publishers or Kelsey management including logos, audience insight (from surveys), TGI information etc…  for the creation of sales presentations, media packs etc…
  • Monitor and report on the volume and engagement of third party opt-in consumers across the Kelsey database and work with marketing team and publishers to build third party mailing lists.
  1. COMMERCIAL EMAILS
  • Build third party emails for clients for contra or commercial emails and supply to commercial team for sign-off
  • Provide audience engagement data to commercial team for client feedback
  1. COMMERCAL COMPETITIONS
  • Create commercially sold competition emails
  • Provide competition winners and data to commercial teams for client feedback
  1. ENGINE SHED / PULSE
  • Act as technical support for Pulse and mange enquiries from commercial teams, AT Graphics and publishers
  • Provide advertising analysis as required to commercial teams, publishers and Kelsey management
  • Coach commercial teams and publishers on the effective use of Pulse and how to generate regularly required reports and data from Pulse independently
  • Ensure commercial teams are kept up to date with training requirements
  1. SYSTEMS AND PROCESSES
  • Ensure a smooth liaison between commercial teams and Kelsey departments and other out-sourced teams
  • Liaise with IT /  Ad Ops / Engine Shed (Pulse) regarding any changes or issues with / from commercial teams
  • Ensure best practice is adhered to across the commercial teams and a consistent approach
  • Evaluate new systems and software on request from management assessing their viability and where commissioned ensure they are introduced effectively and efficiently
  1. OFFICE SUPPORT
  • Sort out office post each day
  • Liaise with any sub-contractors
  • Ensure the office is kept in a tidy and orderly manner
  • Liaise with the HR & Operations Manager about any other specific tasks relating to the smooth running of the Peterborough office

If you are interested in applying, please send in an up-to-date CV and accompanying letter to jobs@kelsey.co.uk.  Closing date for applications is Friday 19th July 2019.